First-scan intake checklist
First Scan Intake Checklist Before A Contractor Shares Lead Data
A contractor first scan intake checklist: what to send before a lead cleanup audit, what to hold back, and how redacted lead examples help decide whether the $197 scan is enough.
Short Answer
For a first AI Cleanup Doctor scan, send only enough lead management context to show the follow-up problem.
The safest starter set is:
- your business website
- the public lead source or page
- one stuck follow-up point
- one redacted example if it helps
Hold back:
- passwords
- private customer exports
- full call recordings
- customer lists
- payment data
- regulated records
- broad CRM or inbox access
That is enough to decide whether the $197 AI Leak Scan is the right first step, whether the scope needs a fit check first, or whether the issue is too broad for a small scan.
This is not a promise that the scan will create leads, lower lead costs, recover jobs, improve rankings, produce AI citations, or make a vendor dispute conclusion. It is a safer way to start a lead cleanup audit without handing over more data than the first review needs.
Why A First Scan Should Not Start With Passwords
A lot of contractors think a lead cleanup audit means sending everything: CRM access, inbox exports, call recordings, ad accounts, customer lists, estimate files, and internal notes.
That is usually the wrong first move.
The first move should answer a smaller question:
Can the follow-up problem be understood from public context, a clear stuck point, and a redacted sample?
Often, yes.
For lead management, the first useful clues are usually plain:
- the page or source where the lead starts
- who should own the lead
- when the first response should happen
- whether a second touch exists
- what the last meaningful note says
- whether the current status is useful or vague
None of that requires a password on day one. A small, safe packet helps George see whether the scan is scoped correctly before the work gets bigger.
The V132 Intake Table: Send First, Hold For Later
The v132 Order page is built around a simple first-order intake decision table. Use the same table before you email materials.
| Intake question | Send first | Hold for later |
|---|---|---|
| Where does the lead start? | Website URL, landing page, public form URL, Google Business Profile link, or lead source name | Ad account access, CRM access, inbox access, vendor login |
| What feels stuck? | One sentence explaining the follow-up problem | A full internal history of every lead |
| What example shows the issue? | One redacted screenshot, status row, or short sample | Customer list, raw export, full call recording, private job notes |
| What should happen next? | Your intended response rule or owner note | Private staff notes, payroll records, legal records, payment records |
| What decision do you need? | Whether to start with the $197 scan, request a fit check, or pause | A large workflow rebuild before scope is confirmed |
This structure keeps the first review focused. It also protects the buyer from sending sensitive material before anyone knows whether the small scan is enough.
Safe Starter Materials
A good contractor first scan intake checklist should be small enough to send in one email.
1. Business Website
Send the public site first.
Useful pages include:
- homepage
- service page
- location or service-area page
- contact page
- quote request page
- booking page
- paid traffic landing page
- old estimate or follow-up page
The website shows the buyer path. It also shows whether the page explains what happens after someone calls, submits a form, books an appointment, or asks for an estimate.
2. Public Lead Source Or Page
Name the source you want checked.
Examples:
- Google Business Profile calls
- website form leads
- paid lead vendor inquiries
- Facebook messages
- referral forms
- quote request page
- online booking calendar
- old estimate follow-up list
If there are several sources, pick one for the first pass. A first scan works better when the question is narrow.
3. One Stuck Follow-Up Point
Write the problem in plain English.
Good examples:
- "Website forms arrive, but nobody is sure who owns the first reply."
- "Paid leads come in, but the owner cannot tell whether they got a second touch."
- "Estimates go out, then the status stays vague."
- "Booking requests arrive after hours and the handoff is unclear."
- "Several lead sources are mixed together, so reporting does not show what happened after the lead arrived."
This sentence matters. It tells the scan what to inspect first.
4. One Redacted Example If It Helps
A redacted example is useful when a sentence is not enough.
Good examples:
- a screenshot of a blank public form
- a redacted lead row with name, phone, email, and address removed
- a redacted CRM status sample
- a lead source table with customer details removed
- a short timeline with dates generalized
- a screenshot of status labels without private notes
Before sending, remove:
- names
- phone numbers
- email addresses
- street addresses
- payment details
- account numbers
- claim numbers
- medical/legal/financial records
- full recordings
- private job notes
The point is not to hide the problem. The point is to show the pattern without exposing a customer.
Hold These Materials Until Scope Is Confirmed
Some materials might become relevant later, but they should not be sent before the first scope decision.
| Material | Why to hold it |
|---|---|
| Passwords | The first review should not need account control. |
| Two-factor codes | These should never be sent by email. |
| CRM exports | A broad export usually contains more customer data than the first scan needs. |
| Full inbox exports | Too much private context, too early. |
| Full call recordings | A missed-call or callback issue can often start from counts, notes, or redacted summaries. |
| Customer lists | A first scan needs patterns, not a private list. |
| Payment data | Not needed for lead follow-up review. |
| Regulated records | Medical, legal, financial, and similar records need separate handling and are not first-scan material. |
| Admin access | Only discuss access after the problem and scope are clear. |
If the scan cannot move forward without deeper access, that should be discussed separately. It should not be assumed at the start.
How This Helps Decide Whether The $197 Scan Is Enough
The $197 AI Leak Scan is meant to answer a narrow first question.
It is a good fit when the material can show one practical follow-up leak, such as:
- a form-to-inbox handoff gap
- a missed-call follow-up gap
- an unclear owner field
- a vague status note
- a paid lead source that is hard to judge
- an old estimate with no second touch
- a service-area page with unclear routing
- an AI follow-up idea that needs human review boundaries
It may not be enough when the issue is really a full workflow rebuild, a large CRM migration, a legal/privacy review, a pricing strategy decision, a sales training project, or a broad marketing attribution rebuild.
That is why the intake table matters. It helps George say one of three things before the scope gets messy:
| Intake result | What it means |
|---|---|
| Start with the scan | The issue is narrow enough for a first review. |
| Request a fit check first | The issue might fit, but the material or scope needs clarification. |
| Pause or narrow the request | The question is too broad, too sensitive, or not a cleanup scan issue yet. |
This is a trust step, not a performance promise. The scan can produce findings and next-step clarity. It is not a promise of rankings, leads, booked jobs, revenue, AI citations, refunds, or vendor outcomes.
Redacted Lead Example Template
Use this simple format if you want to send a redacted lead example cleanup for contractors.
| Field | Safe example |
|---|---|
| Source | Website form, Google Business Profile, paid lead vendor, Facebook, referral |
| Service type | Roofing repair, HVAC estimate, plumbing emergency, remodeling quote |
| Date range | Last week, early July, Q2 sample, recent campaign period |
| Owner | Office, estimator, CSR, owner, sales rep, unassigned |
| First response | Same day, next morning, unknown, no note |
| Second touch | Yes, no, unclear |
| Last meaningful note | "Left voicemail," "sent estimate," "waiting on photos," "no owner note" |
| Current status | Open, booked, lost, wrong fit, duplicate, unknown |
| Redaction check | Names, phone, email, address, payment details, and private notes removed |
You can send one row like this instead of an export.
That is usually enough to show whether the problem is source quality, routing, ownership, timing, status hygiene, or missing follow-up proof.
When To Ask For A Fit Check Before Paying
Ask for a fit check before paying if any of these are true:
- you are not sure whether the issue is a scan, sprint, or something else
- you think the first review might require private customer records
- the problem spans several systems and no single stuck point is obvious
- the question is about legal, medical, financial, or regulated records
- the work may require admin access
- the issue is really a pricing, refund, vendor dispute, or sales strategy question
- you want to know whether the $197 scan is enough before ordering
The safer route is to email George with the website, public lead source, and one plain-English stuck point. Do not attach sensitive material just to ask whether the scan fits.
Start here:
- Order page: https://cleanup.stoga.com/order
- Buyer FAQ: https://cleanup.stoga.com/buyer-faq
- First Scan Readiness: https://cleanup.stoga.com/first-scan-readiness
- Sample reports: https://cleanup.stoga.com/sample-reports
- Privacy policy: https://cleanup.stoga.com/privacy
- Service terms: https://cleanup.stoga.com/service-terms
A Plain-English First Email
Here is a safe first email structure.
Subject: First scan fit check for lead follow-up cleanup
Hi George,
I want to check whether the $197 AI Leak Scan is the right first step.
Business name: Website: Public lead source or page: Follow-up problem to inspect: Redacted example optional:
I will not send passwords, private exports, payment data, or customer lists for the first review.
Thanks, [Name]
That is enough to start the conversation without over-sharing.
Final Check Before You Send
Before sending anything, ask yourself:
- Can this be understood from public context first?
- Did I remove customer names, phone numbers, emails, addresses, and payment details?
- Am I sending one stuck point instead of a full system dump?
- Did I avoid passwords, two-factor codes, exports, full recordings, and regulated records?
- Am I asking for a scope decision before assuming bigger work?
If the answer is yes, the first scan request is in a safer shape.
If the answer is no, narrow the request first.
Lead management cleanup gets easier when the first packet is small, clear, and safe. Start with the public path, the stuck point, and a redacted example. Then decide whether the $197 scan is enough.
Sources Reviewed
- https://www.ftc.gov/business-guidance/resources/protecting-personal-information-guide-business
- https://www.ftc.gov/business-guidance/advertising-marketing
- https://developers.google.com/search/docs/fundamentals/creating-helpful-content
- https://cleanup.stoga.com/privacy
- https://cleanup.stoga.com/service-terms
Next step
Start with the public URL and the follow-up issue you want inspected: https://cleanup.stoga.com/order